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Google has officially launched Meridian, its open-source marketing mix model (MMM) tool powered by advanced modeling to optimize ad budgets

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Let’s dive deep into how website downtime impacts Google rankings and explore strategies to safeguard your SEO ranking.

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Instagram is set to revolutionize user interaction by launching two groundbreaking AI features: Creator AIs and AI Characters.

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Instagram is making some changes to its ranking algorithm that will focus on and promote content from smaller and original creators.